Toto Coaching

Welcome to Know Your Customer

How to Get Your Thoughts Down in Writing

Think Like Search Engines

Let's do Discovery

Review and Clean Up Your Discovery Document

Buyer Personas: What are They and How They Help Your Messaging

Let's Get Ready to Create a Buyer Persona

A Quick Reminder About Transcription

Create a Buyer Persona

Basic Marketing Messaging: Create a Powerful Matrix

Discovery All Complete! Clean it up a bit and get ready for promting

Get Set Up On an LLM & Learn a Little Bit About Prompting

Discovery Document Outline

Tell the AI who it should respond as

Prompt for Priming AI

Begin Creating Your Discovery Document

Prompt for Overview & History

Continue Creating Discovery - Next Prompts

Prompt for Product or Service Portfolio, Geographical Reach, and Competitive Landscape

Prompt for Distinctive Brand Value and Unique Value | Proposition Brand Identity, Company Culture, and Client Perception

Prompt for Market, Large Audience, Customer Profile & Acquisition Sales Cycle

Prompt for Engagement and Purchase Decisions

Prompt for Customer Retention

Prompt for Business Objectives

Prompt for Historical Marketing Efforts

Prompt for Online Presence and Marketing Strategy and Goals

Read Through Your Final Discovery Document

Create a Buyer Persona Document - Prime the AI

Prime the AI to Create a Buyer Persona

Create a Buyer Persona Document Using AI

Buyer Persona First Prompt

Buyer Persona Second Prompt

Buyer Persona Third Prompt

Give Your Pain Points Table to AI

Pain Points Prompt

Get Insights

Begin Getting Insights

Create Tag Lines

Website Content

Create a Buyer's Journey

Create Your New Buyer Persona Document